Coincheck, a company under Monex Group, has revealed that it has signed an agreement with Brilliantcrypto for an Initial Exchange Offering (IEO).
Brilliantcrypto is a company fully owned by COLOPL, Inc and has been involved in the GameFi industry that uses blockchain technology.
IEOs are a system where a cryptocurrency exchange evaluates and sells a project’s tokens while following Japanese laws. So far, four IEOs have been done in Japan. Coincheck’s IEO platform, known as “Coincheck IEO,” has hosted two of these IEOs, including the first one in Japan.
COLOPL Group and Coincheck have decided to join forces in order to develop an innovative gaming experience and GameFi marketplace. The Brilliantcrypto platform intends to launch a new cryptocurrency. Which will be sold through the “Coincheck IEO” and made available for trading on the “Coincheck” crypto asset trading service.
Brilliantcrypto is developing a new blockchain game and will use a new digital currency for it. They plan to engage a large community by using the user base of Coincheck, starting from the game’s initial release.